Better Together: Swank and CSULB’s Evolving, Enduring Partnership
Swank Residence Life Cinema has partnered with California State University – Long Beach for more than 18 years. Read on to learn how they’ve embraced every new service we offered over the years, including our most recent portal enhancements, and why they rank us #1 in customer service.
California State University – Long Beach, one of the largest universities in California, has a diverse student body with certain expectations when it comes to campus-provided technology. That was even the case 18 years ago when the school first partnered with Swank Residence Life Cinema to bring DVDs to campus. But since they adopted that first Swank service, technology – and students’ expectations – have evolved. To keep up with changing expectations, CSULB continually looks to Swank.
Elson Browne, the Associate Director of Information Technology at CSULB shared, “We’ve tried all of your services, and we haven’t lost anything. We do DVD, we do the hard drive where you upload video and we stream. Pretty much anything Swank has had to offer, we have taken advantage of and we continue to take advantage of it.”
Pretty much anything Swank has had to offer, we have taken advantage of and we continue to take advantage of it. Elson Browne, CSULB’s Associate Director of Information Technology
Streaming, the latest Swank service adopted by CSULB, is an essential part of college-aged students’ lives. Awesomeness, a multi-platform media company, analyzed Generation Z’s habits (those born between 1996 -2011) and found “71 percent of their typical entertainment consumption is streaming, and one-third is viewed from a mobile device.” And these habits are not going anywhere. In fact, 2018 was the first year streaming subscriptions surpassed cable. This continuously dominant trend is why Swank chose to invest in its own streaming service – created specifically with the college resident in mind –for schools like CSULB that take a proactive approach to keeping up with students’ interests and needs.
But our service goes far beyond the latest technology. Alex Pieschel, Swank Team Leader, shared, “We don’t want to be seen as a vendor. We want it to be a partnership. And schools like Long Beach have let that happen to where we can come on site, do trainings, help them with promotional efforts – really anything they need to make sure we’re meeting their needs and getting the most out of the service.”
I would rank Swank #1 from a customer service point-of-view. Elson Browne, CSULB’s Associate Director of Information Technology
“In terms of Swank’s customer service relations and the Swank team: it’s been perfect,” Browne added. “I would rank Swank number one just from a customer service point-of-view, tech not even included. The people and the power behind the people has been super for us. We love it”
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